The Smart Marty Sky Dispatch
Why Singapore Airlines Returned To The Ultra-Long-Haul Nonstop It Walked Away From 5 Years Earlier
How one aircraft made the world's longest flight profitable.
Singapore Airlines is revisiting its ultra-long-haul strategy, reigniting nonstop services that had previously been paused more than five years ago. The carrier originally launched nonstop routes from Singapore Changi to Los Angeles and Newark, marking a historic connection between Singapore and the United States.
The Los Angeles route was the first of the two nonstop services, establishing what was then the world's longest nonstop flight. The airline later added a Newark service, further extending its nonstop reach to the U.S. West Coast and East Coast markets.
Both U.S. routes were terminated in November 2013, ending the era of Singapore Airlines’ uninterrupted nonstop connections to the United States. The article notes the discontinuation without detailing subsequent operational changes or timelines beyond that cancellation date.
The report emphasizes that Singapore Airlines has since returned to the ultra-long-haul space, indicating a revival of its strategy and stronger positioning in the market. Specific aircraft, flight frequencies, or new city pairs beyond the previously served SIN-LAX and SIN-EWR routes are not provided in the material.